Jimdo and Strikingly are both freemium no-code site builders with e-commerce built in, but they differ in flexibility and extras. Jimdo, operating since 2007…
Best for Jimdo: Businesses that want appointment booking and Google/Facebook business-listing management built in, or that may eventually want a code-customizable editor for more advanced layouts.
Best for Strikingly: Non-technical users who want an AI-assisted starting point (site and logo generation), a built-in blog, and the ability to edit their site from a dedicated iPhone app.
At a Glance
Jimdo
Strikingly
Primary category
Website Builders
Website Builders
Rating
Not documented
Not documented
Pricing model
Freemium
freemium/subscription
Starting price
Free
Free (paid plans from $16/month billed annually)
Free plan
Yes
Yes
Free trial
Yes
Not documented
Platforms
Web
Web, iOS
Team collaboration
Not documented
Not documented
AI features
Yes
Yes
Public API
Not documented
Not documented
Key Differences
Editor flexibility
Jimdo: Offers two editors: a simple Website Builder and a code-customizable Creator editor for advanced navigation, stores, and design elements.
Strikingly: A purely no-code, click-to-edit builder aimed at users with no coding or design background; a code-level option isn't documented.
Teams that anticipate needing custom code eventually should weigh Jimdo's Creator option upfront.
AI-assisted site building
Jimdo: Not documented as a feature.
Strikingly: Includes an AI Site Builder and AI Logo Maker for generating a starting site and logo.
Users wanting a faster, AI-generated starting point benefit from Strikingly's tooling.
Booking and local business listings
Jimdo: Includes built-in online booking and Jimdo Local business-listing management across Google, Facebook, and other platforms.
Strikingly: Not documented as a feature.
Service businesses that take appointments and manage multi-platform listings need tools Jimdo documents explicitly.
Company track record
Jimdo: Founded in 2007, headquartered in Hamburg, Germany, with over 32 million websites created.
Strikingly: Founding year and headquarters are not documented.
Buyers weighing platform longevity and stability have more documented history for Jimdo.
Mobile app support
Jimdo: Not documented as a feature.
Strikingly: Offers a dedicated iPhone app for building and editing sites (no Android app mentioned).
Users wanting to manage a site from a phone benefit from Strikingly's documented mobile app.
Feature-by-Feature
Editor & Design
Feature
Jimdo
Strikingly
No-code visual editor
Available
Available
Code-customization option (advanced editor)
Available
Not documented
AI site/logo generation
Not documented
Available
Template-based design
Available
Available
Business Tools
Feature
Jimdo
Strikingly
Online store / e-commerce
Available
Available
Online booking
Available
Not documented
Business listings management (Google/Facebook)
Available
Not documented
Built-in blog
Not documented
Available
Company & Platform
Feature
Jimdo
Strikingly
Founded year / headquarters documented
Available
Not documented
Free plan
Available
Available
Dedicated mobile app
Not documented
Available
Free HTTPS
Not documented
Available
Pricing Compared
Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.
Jimdo
Play — Free forever
Start — $11/month annual commitment
Grow — $17/month annual commitment
Unlimited — $45/month annual commitment
Strikingly
Free — $0 forever N/A
Pro — $16/month billed annually Annual (monthly option available at a higher rate)
VIP — $49/month billed annually Annual (monthly option available at a higher rate)
Pros & Cons
Jimdo
Pros
AI-assisted Dolphin builder produces a usable site in minutes for non-technical users
Strong built-in SEO guidance aimed specifically at small business owners
European-hosted, privacy-conscious alternative to major US website builders
Founder-owned and profitable, giving it product stability outside typical VC growth pressure
Free Play plan available with no time limit for very simple sites
Cons
No true month-to-month billing; plans require annual or multi-month commitments
Fewer third-party app integrations and design templates than Wix or Squarespace
E-commerce features are lighter than dedicated platforms like Shopify for larger catalogs
Free Play plan is limited to 5 pages and 500MB of storage
Switching between Creator and Dolphin editors is not seamless if a business outgrows one
Strikingly
Pros
Fast, easy setup for non-technical users
Strong free plan with unlimited sites
Mobile-first templates look polished by default
Built-in e-commerce and membership tools without third-party plugins
Transaction fees drop as you move to higher-tier plans
Cons
Less design flexibility than freeform builders like Webflow
Page counts and site counts are capped per plan
Free plan includes Strikingly branding and a 5 percent transaction fee
Newsletter and multi-language features are reserved for the top VIP tier
Storage and bandwidth are limited on lower-tier plans
Use Cases
Choose Jimdo: Businesses that want appointment booking and Google/Facebook business-listing management built in, or that may eventually want a code-customizable editor for more advanced layouts.
Choose Strikingly: Non-technical users who want an AI-assisted starting point (site and logo generation), a built-in blog, and the ability to edit their site from a dedicated iPhone app.
Need both: An agency serving different client types might use Jimdo's Creator editor for clients needing custom code and booking tools, while pointing simpler blog- or store-only clients toward Strikingly's AI-assisted, click-to-edit workflow.
Jimdo
Local service business websites — Owners with no coding skills use Dolphin's AI questionnaire to launch a professional site with contact details, services and SEO basics in minutes.
Small online stores — Store plans handle inventory, product variants and payments for shops with modest catalogs that do not need a dedicated e-commerce platform.
Portfolio and personal brand sites — Creator's manual drag-and-drop editor suits designers, consultants and creatives who want full layout control.
Strikingly
Personal Portfolio or One-Page Site — Launching a quick personal, resume, or portfolio site without design work.
Small Business Landing Page with Store — Running a lightweight online store alongside a marketing site for a small product catalog.
Membership or Paid-Content Site — Gating content or community access behind paid or free memberships.
Frequently Asked Questions
What's the biggest structural difference between Jimdo and Strikingly?
Jimdo offers two editors — a simple builder and a code-customizable Creator editor — while Strikingly is a purely no-code, click-to-edit builder with no coding option documented.
Does either use AI to build a site?
Strikingly includes an AI Site Builder and AI Logo Maker; no AI features are documented for Jimdo.
Can I take bookings through the site?
Jimdo has built-in online booking tools; this isn't documented as a Strikingly feature.
Which company has a longer track record?
Jimdo was founded in 2007 in Hamburg, Germany, and reports over 32 million websites created; founding year and headquarters aren't documented for Strikingly.
Is there a mobile app?
Strikingly offers a dedicated iPhone app for building and editing sites; a mobile app isn't documented for Jimdo.
Do both include e-commerce?
Yes — Jimdo has a dedicated Online Store Builder, and Strikingly's Simple Store connects to PayPal or Stripe with coupon, shipping, and digital goods support.