Cloud4Wi review: pricing, Hedy AI Engine, Guest WiFi and MDU WiFi features for retail, hospitality, and transit customer engagement platforms.
Category
Hosting
Pricing
Usage-based subscription priced per access point, per personal network, or per user depending on product, billed monthly or annually, with a self-serve free trial and custom Enterprise pricing for larger deployments, from From $200/month per product (billed annually from $2,400/year), 30-day free trial available
Verified
Not yet
Last updated
July 19, 2026
Founded
2014
Headquarters
Brooklyn, New York, United States
What Is Cloud4Wi
Cloud4Wi is a cloud-native WiFi platform that treats guest WiFi as a customer engagement and data layer rather than plain connectivity. Physical venues such as retail stores, hospitality properties, cruise ships, and shopping centers use it to deliver branded, consent-based WiFi onboarding while capturing first-party customer data for marketing and analytics.
The company was founded in February 2014 by Andrea Calcagno and Davide Quadrini, originally in Pisa, Italy, and has since relocated its headquarters, first to San Francisco after a Series A round and later to New York, where it is now based in Brooklyn.
The Hedy AI Engine and Hardware Independence
Every Cloud4Wi product, including Guest WiFi, MDU WiFi, and Cloud Network Access Control, is powered by an AI engine called Hedy, which detects network issues proactively, proposes resolutions, and answers plain-language questions about live network and engagement analytics.
Cloud4Wi is deliberately hardware-independent, connecting to existing access points and controllers from vendors such as Cisco, Meraki, Aruba, Mist, Ubiquiti, Ruckus, and Extreme through standard protocols like RADIUS, 802.1X, Passpoint, and OpenRoaming, which lets customers deploy it on their current network estate without replacing hardware.
Pricing and Scale
Cloud4Wi publishes usage-based pricing starting around 200 dollars per month per product, scaling with access points, personal networks, or users depending on the product, and every tier includes the full feature set with no separate paid add-ons for compliance, analytics, or the Hedy AI Engine. A 30-day free trial requires no credit card.
The platform reports usage across more than 70,000 locations and over 300 million users worldwide, with named customers including Prada, MSC Cruises, Guess, and Carmila; deployments above roughly 250 access points or 1,000 users move to custom Enterprise pricing.
Key Features
Guest WiFi with branded captive portal — Delivers branded, consent-based WiFi onboarding for visitors that captures first-party customer data.
MDU WiFi for multi-dwelling properties — Extends the same architecture to residential multi-dwelling unit properties with per-personal-network pricing.
Cloud Network Access Control — Provides secure network access control on the same hardware-independent cloud architecture.
Hedy AI Engine — An AI layer included with every product that detects network issues proactively, proposes fixes, and answers plain-language analytics questions.
Hardware independence — Integrates with existing access points and controllers from Cisco, Meraki, Aruba, Mist, Ubiquiti, Ruckus, and Extreme without requiring new hardware.
Standard protocol support — Supports RADIUS, RadSec, 802.1X, Passpoint, and OpenRoaming for interoperability with existing network infrastructure.
First-party data capture and MyData Portal — Captures consent-based customer data through WiFi onboarding and centralizes it in a customer-facing data portal.
SOC 2 Type II certification — Independently audited security controls at the SOC 2 Type II level.
Pros & Cons
Pros
Public, usage-based pricing with a self-serve 30-day free trial and no credit card required
Hardware-independent design works with existing access points from major vendors, avoiding a costly hardware refresh
Full feature set, including the Hedy AI Engine, included on every tier with no paid add-ons
Proven at large scale with recognizable brands such as Prada, MSC Cruises, and Guess
SOC 2 Type II certification supports enterprise security and compliance requirements
Unifies Guest WiFi, MDU WiFi, and Network Access Control on one architecture instead of separate point products
Cons
Entry pricing around 200 dollars per month per product can add up quickly for venues needing multiple products
Smaller company (51-200 employees) than large network-hardware vendors offering their own analytics add-ons
Value depends heavily on integration quality with a venue's existing access point hardware and network setup
Primarily suited to physical, WiFi-connected venues, so it does not address digital-only customer engagement needs
Relocation of headquarters over the years (Italy, San Francisco, New York) suggests a company still evolving its footprint
Pricing
Guest WiFi From $200/month ($2,400/year billed annually) monthly or annual, priced per access point
MDU WiFi From $200/month ($2,400/year billed annually) monthly or annual, priced per personal network
Cloud NAC From $200/month ($2,400/year billed annually) monthly or annual, priced per user
Enterprise Custom custom
Frequently Asked Questions
What is Cloud4Wi used for
Cloud4Wi is used to turn venue WiFi networks into a customer engagement and analytics layer, providing branded guest WiFi onboarding, first-party data capture, and AI-powered network management for retail, hospitality, and transit locations.
How much does Cloud4Wi cost
Cloud4Wi publishes usage-based pricing starting around 200 dollars per month per product, billed annually from roughly 2,400 dollars per year, scaling by access points, personal networks, or users depending on the product.
Does Cloud4Wi require new WiFi hardware
No, Cloud4Wi is hardware-independent and integrates with existing access points and controllers from vendors including Cisco, Meraki, Aruba, Mist, Ubiquiti, and Ruckus.
What is Hedy in Cloud4Wi
Hedy is Cloud4Wi's AI engine, included with every product, that proactively detects network issues, proposes resolutions, and answers plain-language questions about network and engagement analytics.
Is there a free trial for Cloud4Wi
Yes, Cloud4Wi offers a 30-day free trial with no credit card required for self-serve evaluation.
Who founded Cloud4Wi and when
Cloud4Wi was founded in February 2014 by Andrea Calcagno and Davide Quadrini, originally headquartered in Pisa, Italy.
Where is Cloud4Wi headquartered today
Cloud4Wi is now headquartered in Brooklyn, New York, after earlier moves to San Francisco and then New York City.
Which companies use Cloud4Wi
Cloud4Wi is used by brands including Prada, MSC Cruises, Guess, and the shopping center operator Carmila, across more than 70,000 locations globally.