Brand24 is an AI-powered social listening platform that tracks brand mentions across social media, news, and forums, with sentiment analysis and real-time…
Brand24 is a social listening and media monitoring platform founded in 2011 by Michal Sadowski, headquartered in Wrocław, Poland, and publicly traded on the Warsaw Stock Exchange under majority ownership tied to Semrush via its Prowly subsidiary.
The platform tracks brand, product, competitor, or topic mentions across social media, news, blogs, forums, podcasts, videos, and reviews, surfacing them in a unified dashboard with AI-driven sentiment and trend analysis.
Brand24's AI features include automated sentiment analysis, an AI Brand Assistant, AI Insights and AI Topics for summarizing themes across mentions, and AI Events Detection to flag sudden spikes in mention volume that may indicate a PR issue or viral moment.
Additional tools include influencer scoring to identify high-impact authors, share-of-voice and trend analysis for competitive benchmarking, and integrations with Slack and Google Data Studio for alerts and reporting.
Brand24 publishes transparent pricing across five tiers: Individual ($199-249/month), Team ($299-349/month), Pro ($399-499/month), Business ($599-699/month), and a custom Enterprise plan starting around $1,499. All paid plans include a 14-day free trial with no credit card required, and pricing scales with keyword limits, monthly mention volume, and how frequently data updates (from every 12 hours up to real time).
Plans start at $199/month billed annually (Individual) and scale up through Team, Pro, Business, and a custom Enterprise tier starting around $1,499, based on keyword and mention limits.
Yes, all paid plans include a 14-day free trial that does not require a credit card.
Yes. Brand24 includes AI sentiment analysis, an AI Brand Assistant, AI Insights and Topics for theme summarization, and AI Events Detection for spotting mention spikes.
Brand24 is a publicly traded Polish company on the Warsaw Stock Exchange, majority-owned by Prowly, a subsidiary of Semrush.
Brand24 offers transparent, self-serve pricing aimed at SMBs and agencies, while Brandwatch is a larger enterprise platform with custom, sales-negotiated pricing.