Compare knockcrm and Propertybase on pricing, features, platforms, and ratings — Knock CRM does not publish pricing publicly; pricing is quote-based and…
At a Glance
knockcrm
Propertybase
Primary category
CRM
Real Estate, Construction & Field Service
Rating
Not documented
Not documented
Pricing model
Knock CRM does not publish pricing publicly; pricing is quote-based and provided by the sales team after a demo, typical for multifamily property-management software.
Per-user monthly subscription with a minimum seat commitment for the Salesforce Edition; the separate Propertybase GO product uses custom, quote-based pricing.
Starting price
Not documented
From $79 per user per month (Salesforce Edition, 10-user minimum, roughly $790/month minimum)
Free plan
Not documented
Not documented
Free trial
Not documented
Not documented
Platforms
Mobile App
Web, iOS, Android, Mobile App
Team collaboration
Not documented
Not documented
AI features
Yes
Not documented
Public API
Not documented
Yes
Pricing Compared
Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.
knockcrm
No individual plan breakdown documented yet.
Propertybase
Propertybase GO — Custom quote Annual or monthly (quote-based)
Propertybase Salesforce Edition — From $79/user/month (10-user minimum) Monthly, quarterly, or annual
Pros & Cons
knockcrm
Pros
Purpose-built for multifamily leasing, covering the full funnel from tour scheduling to lease conversion
Unified messaging and task management can reduce dropped leads across leasing teams
Analytics (Knock Insights) give owners and managers visibility into team and marketing performance
Cons
No public pricing is disclosed, so buyers must contact sales to evaluate cost
Built specifically for multifamily leasing, so it isn't a general-purpose CRM for other industries
Marketing claims (e.g. '3x greater efficiency', '2.5x tour volume') are vendor-reported and not independently verified
Specific PMS integration partners are not listed publicly, making integration fit hard to confirm before a sales call
Propertybase
Pros
Deep native Salesforce integration on the Salesforce Edition appeals to brokerages already invested in the Salesforce ecosystem
Backed by Lone Wolf Technologies' broader real estate software suite, including transaction management and back-office tools
Strong IDX and MLS integration with real-time listing synchronization for lead generation
Established product with roots going back to 2010 and continued investment under Lone Wolf and Vista Equity Partners ownership
Cons
Salesforce Edition requires a 10-user minimum at 79 dollars per user per month, which can be a significant upfront cost for small teams
Complexity and Salesforce dependency mean a steeper learning curve and potentially higher implementation and administration costs
Two distinct product lines (GO and Salesforce Edition) can create confusion about which version fits a given brokerage's size and needs
Ownership changes across three companies since 2010 (original Propertybase, Boston Logic, and Lone Wolf) mean product direction has shifted more than once
Use Cases
knockcrm
Propertybase
Enterprise brokerage CRM on Salesforce — Larger brokerages already invested in the Salesforce ecosystem use Propertybase Salesforce Edition for deep CRM customization, reporting, and workflow automation.
Lead generation and routing at scale — Brokerages use Propertybase's IDX-integrated websites and automated lead routing to capture and distribute leads to agents efficiently.
End-to-end transaction workflow — Organizations already using Lone Wolf's transaction management and back-office tools extend that workflow into CRM and marketing with Propertybase.