Helply is an AI-native help desk with AI agents that investigate and resolve support work. Unlimited users, plans from $49/month, 14-day free trial.
Researched and fact-checked by Bartu Cavusoglu · Updated October 26, 2026
Helply is an AI-native customer support platform from the team behind Groove, which launched in 2011. It combines a complete help desk with AI agents. The help desk covers inbox and ticketing, messaging and chat, a knowledge base, analytics and reporting, customer and account records, and workflows and automation.
The company says Helply is not a chatbot and not limited to B2B. It positions the product as a replacement for Zendesk, Intercom, Help Scout and Freshdesk, and says more than 1,400 companies use it. Every plan includes unlimited users, and customers pay for the AI work their agents perform.
Helply brings conversations from email, chat, Slack, Microsoft Teams, Discord, Telegram, WhatsApp and SMS into one place. Support Agent reads the conversation, uses Memory to learn about the customer, then investigates with knowledge, Skills and connected Tools. It answers the customer and takes supported actions, such as issuing a refund.
When a case needs a person, the agent escalates with the investigation already gathered, so a human does not start over. The company states that every action runs inside permissions the customer sets and is logged. Triggers can also start agents automatically when relevant support events happen.
Helply offers three agent types. Support Agent resolves issues with customers. Assist Agent helps reps investigate, draft replies and act inside each ticket. Background Agents monitor conversations on their own: Churn, Knowledge, Revenue, Feature Request and Insights agents each handle a specific job, and teams can build their own.
Agents are shaped through Skills, Guidelines, Training, Escalation, Workflows, Memory and Tools. A Skill is written in plain language, tested on a real ticket and assigned to the agents that need it. The Slack integration turns customer channels, including Slack Connect, into tickets while keeping internal notes private.
Helply is an AI-native customer support platform that combines a full help desk with AI agents. The agents investigate issues, take approved actions and resolve conversations, while the team stays in control. It is made by the team behind Groove.
Plans start at $49 a month and include a block of credits for AI work. Block sizes run from 500 to 32,000 credits, and a 7,000-credit block is shown at $399 a month. Annual billing is 15% off, and volume above 32,000 credits goes through sales.
No. Every plan has unlimited users, including the $49 plan. You pay for credits that cover the work AI agents do, so adding teammates does not change the bill.
Yes. The trial lasts 14 days, includes 1,000 credits and requires no card. The company says this is enough to run the AI on a real queue.
Yes. Helply is made by the team behind Groove, which launched in 2011. The company describes Helply as Groove rebuilt around AI agents.
It connects to channels including Slack, Microsoft Teams, WhatsApp, Telegram, Discord, email and SMS. It also lists Salesforce, HubSpot, Stripe, Linear, Jira, Snowflake, BigQuery, Shopify, Claude, ChatGPT and MCP.
No. The company says it is a complete help desk with AI agents. Customer-facing AI is one part, alongside agents that assist human reps and work in the background.
The company states Helply is SOC 2 Type II and GDPR compliant, and that customer data is never used to train AI models. Details and sub-processors are on its trust page.