Plasmic visual builder for developers: drag-and-drop UI design, React code generation, pricing plans, features and alternatives like Webflow compared.
Plasmic was founded in 2019 in San Francisco by CEO Yang Zhang, a former Google Research and Microsoft Research engineer with a PhD from MIT, and CTO Chung Wu. The company set out to solve a common tension between marketing and engineering teams: marketers want to edit pages visually, while developers want clean, maintainable code.
Plasmic's answer is a headless visual builder that plugs directly into an existing codebase, most commonly React or Next.js projects, so non-engineers can build and edit UI visually while the underlying code stays framework-native and under version control rather than trapped inside a proprietary platform.
The visual canvas supports drag-and-drop page and component design, with the ability to bind design elements to real application data and logic defined by developers, so visual edits stay connected to live functionality rather than becoming static mockups.
Plasmic also ships a built-in headless CMS, AI-assisted design and content tools, and support for A/B testing and scheduled content publishing on higher tiers, making it usable both as a marketing site builder and as an internal visual editing layer for product teams.
Plasmic's Free tier includes unlimited projects and a headless CMS for up to three collaborators, making it accessible for individuals and small projects to get started at no cost.
Paid tiers scale from Starter (around USD 39 per month billed yearly) through Pro (around USD 103 per month) to Scale (around USD 399 per month), adding more collaborators, AI access, A/B testing and content scheduling, with custom Enterprise pricing for SSO, whitelabeling and dedicated support.
Plasmic is used to visually build and edit web pages and UI components that generate production-ready code, typically integrated into an existing React or Next.js codebase.
Plasmic was founded in 2019 in San Francisco by CEO Yang Zhang and CTO Chung Wu.
Yes, Plasmic offers a free tier with unlimited projects and a headless CMS for up to three collaborators; paid plans start at around USD 39 per month billed yearly.
Yes, Plasmic is designed to integrate directly into React and Next.js codebases, generating code that developers can review and extend.
Plasmic is a visual, low-code/no-code builder aimed at letting non-developers edit UI, while still producing real code that developers control.
Key competitors include Webflow, Builder.io and Framer.
Yes, Plasmic includes a built-in headless CMS that can be used independently of the visual page builder.