Acquia Review, Pricing & Features

Acquia is an enterprise digital experience platform built on Drupal. See features, pricing model, pros and cons, and FAQs for large organizations.

Category
CRM
Pricing
custom, from Custom enterprise pricing, industry estimates suggest typical contracts around $100,000 or more per year
Verified
Not yet
Last updated
July 19, 2026
Founded
2007
Headquarters
Boston, Massachusetts, United States

What Is Acquia

Acquia is an enterprise digital experience platform company built around Drupal, the open-source CMS co-created by Acquia's founder Dries Buytaert. Founded in 2007 and headquartered in Boston, Massachusetts, Acquia provides the managed infrastructure, support, and enterprise tooling that large organizations need to run Drupal at scale.

Vista Equity Partners acquired a majority stake in Acquia in 2019, and the company now serves more than 4,000 organizations globally, including universities, government agencies, and global consumer brands, reportedly generating over 350 million dollars in annual revenue.

Beyond Drupal hosting, Acquia has expanded into a full digital experience platform spanning customer data, personalization, digital asset management, and marketing automation.

Key Features

Acquia Cloud Platform provides auto-scaling, security-hardened hosting purpose-built for Drupal, while Acquia CDP unifies first-party customer data across channels to build audience segments for personalization.

Acquia Personalization delivers real-time tailored content and experiences based on visitor behavior and segment data, and Acquia DAM centralizes brand and marketing assets across teams and sites.

Site Studio offers a low-code visual page builder for updating Drupal sites without deep developer involvement, and the platform supports multi-site management for organizations running large portfolios of Drupal properties.

Pricing

Acquia does not publish pricing. Contracts are individually quoted based on the specific products selected, traffic volume, number of sites, and support tier required, following a traditional enterprise sales process.

Industry estimates put typical enterprise contracts around 100,000 dollars per year or more, reflecting both the platform's scope and the specialized Drupal expertise needed to implement and maintain it.

Additional DXP modules such as CDP, Personalization, DAM, and Site Studio are typically sold as modular add-ons on top of the core hosting platform, adding to the total contract value based on an organization's needs.

Key Features

Pros & Cons

Pros

  • Deep, purpose-built expertise in Drupal, backed by the CMS's original creator
  • Full digital experience platform spanning hosting, personalization, DAM, and customer data, not just CMS hosting
  • Strong fit for large, complex, multi-site, or multi-brand organizations
  • Enterprise-grade security, compliance, and auto-scaling infrastructure
  • Backed by Vista Equity Partners with substantial revenue and an established enterprise customer base

Cons

  • No published pricing; enterprise contracts typically run into six figures annually
  • Requires specialized Drupal expertise to implement and maintain effectively
  • Overkill and cost-prohibitive for small or mid-sized organizations
  • Sales and procurement cycles are long, typical of enterprise digital experience platform purchases

Pricing

Frequently Asked Questions

What is Acquia?

Acquia is an enterprise digital experience platform company built around the open-source Drupal CMS, offering managed hosting, personalization, customer data, and digital asset management tools for large organizations.

Who founded Acquia?

Acquia was founded in 2007 by Dries Buytaert, the original creator of Drupal, along with Jay Batson.

Is Acquia the same as Drupal?

No. Drupal is free, open-source CMS software maintained by a global community. Acquia is a commercial company that provides managed hosting, support, and additional enterprise tools built around Drupal.

How much does Acquia cost?

Acquia does not publish pricing. Enterprise contracts are individually quoted and, according to industry estimates, commonly run around 100,000 dollars per year or more depending on scope.

Who owns Acquia?

Vista Equity Partners acquired a majority stake in Acquia in 2019.

What companies use Acquia?

Acquia's customers include large enterprises, universities, and public-sector organizations such as Warner Music Group and Stanford University, among more than 4,000 organizations globally.

What are Acquia's main products?

Acquia's main products include Acquia Cloud Platform for Drupal hosting, Acquia CDP, Acquia Personalization, Acquia DAM, and Site Studio.

What are Acquia's main competitors?

Acquia competes with other enterprise digital experience platform and CMS vendors such as Adobe Experience Manager, Sitecore, and Contentful.

Related Tools