Creatio combines no-code CRM, marketing, service, and business process automation with built-in AI agents; see its 2026 pricing plans and features here.
Creatio is a no-code CRM and business process management platform with roots going back to 2002, when the company was founded as Terrasoft. The product line was rebranded to bpm'online and later unified under the Creatio name in 2019. Today the company is headquartered in Boston, Massachusetts, with more than 700 employees across six offices and a presence in around 25 countries.
The platform combines CRM functionality (Sales, Marketing, and Service modules) with a no-code development studio, so organizations can both run standard CRM workflows out of the box and build custom business applications and processes without writing code.
The no-code studio includes a visual, BPMN-based process designer, a data model builder, and Freedom UI page designers, letting non-developers automate and customize business workflows.
Creatio.ai adds generative and predictive AI agents throughout the platform to draft outreach content, score and prioritize leads, summarize customer interactions, and recommend next-best actions.
Sales, Marketing, and Service Creatio modules cover pipeline management, marketing campaign automation, and case/ticket management respectively, all built on the same underlying no-code platform and data model.
Creatio uses per-user, per-month pricing across three core tiers: Growth (around $25/user/month), Enterprise (around $55/user/month), and Unlimited (around $85/user/month), each unlocking progressively broader automation capabilities and fewer usage restrictions.
The Sales, Marketing, and Service Creatio modules are priced as add-ons of roughly $15/user/month each on the Growth and Enterprise tiers, while the Unlimited tier includes all three modules with no additional per-user module fee.
Creatio enforces a minimum annual purchase commitment of approximately $10,000, which effectively positions the platform for mid-market and enterprise buyers rather than very small teams.
Yes. Creatio was originally founded as Terrasoft in 2002, later rebranded its CRM/BPM product as bpm'online, and unified everything under the Creatio name in October 2019.
Creatio's core platform tiers start around $25/user/month (Growth) and scale to roughly $55/user/month (Enterprise) and $85/user/month (Unlimited), with a minimum annual purchase commitment of about $10,000.
No. Creatio is built as a no-code platform with a visual process designer and page builder, though it also supports custom development for teams that want to extend it with code.
Creatio.ai is the platform's built-in AI layer, offering generative and predictive features such as lead scoring, content drafting, interaction summaries, and next-best-action recommendations.
Creatio's roughly $10,000/year minimum commitment and per-module add-on pricing generally make it better suited to mid-market and enterprise organizations rather than very small businesses.