See what Yext offers: an enterprise platform for managing location listings, reviews, local pages, and AI search visibility, plus its pricing and features.
Yext is a publicly traded enterprise software company, founded in 2006 and headquartered in New York City, listed on the New York Stock Exchange under the ticker YEXT since 2017. It began as a location data and local SEO platform and has since expanded into what it calls an agentic marketing platform.
At its core, Yext helps multi-location brands keep business information such as addresses, hours, and phone numbers accurate and consistent across search engines, maps, directories, and voice assistants, using a centralized Knowledge Graph as the source of truth.
As search behavior shifts toward AI assistants and large language models, Yext has extended its platform to monitor and optimize how brands appear in AI-generated search results, in addition to traditional search and maps visibility.
The Knowledge Graph centralizes verified brand data, which feeds Listings Management to syndicate accurate business information across directories and maps, and Reviews to monitor and manage reputation across review platforms.
Pages generates search-optimized local landing pages for individual business locations, while Content Distribution pushes verified content to directories, maps, social platforms, and large language models so AI assistants surface accurate brand information.
Scout is a newer capability focused on real-time monitoring of AI search visibility and competitive intelligence, reflecting Yext's positioning for the rise of AI-driven answer engines alongside traditional search.
Yext publishes four fixed subscription tiers billed annually per location: Emerging at $199 per year, Essential at $449 per year, Complete at $499 per year, and Premium at $999 per year, with each tier unlocking distribution to more premium listing sites and additional features.
The Emerging plan covers basic listing distribution to roughly 30 directory sites, while Essential and above add management on premium sites such as Google, Apple, Bing, Yahoo, and Yelp.
Because pricing is per location, total cost scales with the number of business locations managed, and mid-market and enterprise buyers typically negotiate custom volume-based pricing rather than paying published rates.
Yext manages a brand's business listings, reviews, local pages, and visibility across search engines, maps, and increasingly AI-powered search results.
Published plans range from $199 per year per location on the Emerging tier up to $999 per year on the Premium tier, with enterprise buyers often negotiating custom pricing.
Yext was founded in 2006 and is headquartered in New York City.
Yes, Yext has traded on the New York Stock Exchange under the ticker YEXT since 2017.
It is Yext's centralized, verified source of truth for a brand's location and business data, which feeds its other products like listings and pages.
Yes, Yext's Scout product monitors how a brand appears in AI-powered search results and provides competitive intelligence around AI search.
Yext is used by multi-location brands and enterprises including Samsung, FedEx, Domino's, and IHG Hotels.
Yes, Yext's published subscription tiers are priced annually per business location managed.