Opinion Stage review: AI quiz, poll, and survey maker for marketers. Compare features, pricing plans, and alternatives like Typeform and Outgrow.
Category
Forms
Pricing
Freemium, from Free (25 responses/month); paid plans from $25/month billed yearly
Verified
Not yet
Last updated
July 19, 2026
Founded
2011
Headquarters
Tel Aviv, Israel
Free PlanWeb AppAIFreemium
Overview
Opinion Stage is an interactive content platform that helps marketers, publishers, and brands create quizzes, polls, surveys, and forms designed to boost engagement and capture leads. Founded in 2011 by Assaf Parag and based in Tel Aviv, Israel, the company has built a customer base that includes major media and consumer brands such as the BBC, Club Med, and Tate.
The platform is positioned specifically for marketing and audience-engagement use cases rather than academic or research surveys, emphasizing virality, lead capture, and conversion tracking alongside its content creation tools.
Key Features
Opinion Stage's no-code builder offers multiple starting points: build from scratch, generate content with AI, customize one of hundreds of templates, or import existing questions, letting non-technical marketers launch interactive content quickly.
Beyond content creation, the platform includes lead-capture forms, skip and branching logic, conversion and drop-off tracking, embeddable widgets, a WordPress plugin, and integrations with common marketing and CRM tools to route captured leads into existing workflows.
Pricing
Opinion Stage offers a free-forever plan with 25 monthly responses and 2 users, with paid Pro and Business tiers priced by monthly response volume, starting around $25-32/month and scaling up to $500/month for 50,000 responses.
Annual billing offers roughly a 20% discount over monthly pricing, and a custom Enterprise plan provides unlimited responses and users along with custom branding, legal/GDPR contracts, and a dedicated success manager.
Key Features
AI-assisted quiz and survey creation — Generate a complete quiz, poll, or survey from a prompt using built-in AI, reducing setup time from hours to minutes.
No-code drag-and-drop builder — Build interactive content from scratch, a template, or imported questions without any coding required.
Lead-capture forms — Attach email capture and custom lead forms to quizzes and surveys to convert engagement into marketing leads.
Skip and branch logic — Create personalized, dynamic paths through a quiz or survey based on previous answers.
Conversion and drop-off tracking — Business and higher plans include detailed analytics on completion rates and where respondents abandon content.
Hundreds of templates — A large template library covering quizzes, polls, surveys, and forms across industries speeds up content creation.
Embeds and WordPress plugin — Publish interactive content via embeddable widgets on any website or through a dedicated WordPress plugin.
Marketing integrations — Native integrations connect captured leads and response data to common marketing, email, and CRM platforms.
Pros & Cons
Pros
Free-forever plan with no time limit for low-volume use
AI-assisted creation speeds up building quizzes and surveys
Strong template library aimed specifically at marketing use cases
Used by well-known media and consumer brands, indicating enterprise reliability
Conversion tracking and drop-off reports built for lead-gen optimization
Cons
Free plan is limited to just 25 responses per month
Pricing scales quickly with response volume, which can get expensive for high-traffic campaigns
Branding removal is gated behind Business-tier plans, not available on Pro
Less suited to rigorous academic or statistical research surveys than tools like SurveyMonkey
Enterprise pricing is not published and requires a sales conversation
Pricing
Free $0/month Monthly
Pro From $25/month (billed yearly) or $32-49/month billed monthly Monthly or yearly
Business From $79/month (billed yearly) up to $500/month Monthly or yearly
Enterprise Custom Annual contract
Frequently Asked Questions
What is Opinion Stage used for?
Opinion Stage is used to create interactive quizzes, polls, surveys, and forms for marketing engagement, lead generation, and audience insights.
Does Opinion Stage have a free plan?
Yes, Opinion Stage offers a free-forever plan that includes 25 responses per month and 2 users.
How much does Opinion Stage cost?
Paid plans start around $25-32/month for 1,000 responses and scale up based on monthly response volume, up to $500/month for 50,000 responses, plus a custom Enterprise tier.
When was Opinion Stage founded?
Opinion Stage was founded in 2011 by Assaf Parag and is headquartered in Tel Aviv, Israel.
Can I remove Opinion Stage branding from my content?
Branding removal is available starting on Business-tier plans; it is not included on the Free or Pro tiers.
What are the main alternatives to Opinion Stage?
Common alternatives include Typeform, Outgrow, SurveyMonkey, Interact, and JotForm, each with different strengths in conversational UX, calculators, or research surveys.
Does Opinion Stage support AI content generation?
Yes, Opinion Stage includes AI tools to generate quizzes and surveys automatically from a prompt or topic.