AWeber is an email marketing and automation platform founded in 1998, one of the longer-running email marketing tools still active today. It was originally headquartered in Chalfont, Pennsylvania and became a remote-first company in 2020.
Key Features
AWeber provides email campaign creation, automation sequences, a landing page builder, and customizable sign-up forms for websites.
It also includes an AI writing and subject-line assistant, e-commerce tools with payment processing, and web push notifications.
Pricing Overview
AWeber's Lite plan starts at $12.49/month billed annually with limited lists, landing pages, and automations. The Plus plan starts at $19.99/month billed annually and removes those limits plus AWeber branding. A Done-For-You service starts at $20/month plus a $79 setup fee for expert-built campaigns. All plans include a 14-day free trial and pricing scales with subscriber count.
Key Features
Email Campaigns & Newsletters — Create and send email campaigns and newsletters to subscriber lists.
Email Automation — Automated follow-up sequences and workflows.
Landing Page Builder — Drag-and-drop builder for creating landing pages.
Sign-Up Forms — Customizable forms for capturing subscribers on websites.
AI Writing & Subject Line Assistant — AI tools to help draft email copy and subject lines.
E-commerce & Payments — Sell products and process payments directly through email.
750+ Integrations — Connects with tools including PayPal, Shopify, WordPress, Facebook, and Zapier.
Pros & Cons
Pros
Long track record (founded 1998) with a mature, stable feature set
AI writing assistance included in paid plans
Large integration library (750+ tools)
Transparent tiered pricing based on subscriber count
Cons
Pricing scales up as subscriber lists grow, which can get costly at scale
Lite plan restricts lists, landing pages, and automations to three each
Advanced marketing-automation depth may lag newer, automation-first platforms
Pricing
Lite $12.49/month billed annually (higher if billed monthly)
Plus $19.99/month billed annually (higher if billed monthly)
Done For You $20/month + $79 one-time setup fee monthly + one-time setup
Frequently Asked Questions
Does AWeber offer a free trial?
Yes, AWeber offers a 14-day free trial on its Lite and Plus plans.
How is AWeber priced?
AWeber uses tiered subscription pricing that scales with subscriber list size, starting at $12.49/month billed annually for the Lite plan.
What is the Done-For-You plan?
It's an AWeber service starting at $20/month plus a $79 one-time setup fee where AWeber's team builds emails, landing pages, and workflows for the customer.
Does AWeber include AI tools?
Yes, AWeber includes an AI writing and subject-line assistant to help create email content.